Original, Exclusive Articles - You could ask a number of
experts for an original, exclusive article about a subject of
your information product in exchange for free publicity. You
would then compile all the articles you get into your
information product. If they need extra incentive to write the
article, you would allow them the first chance to sell it. A
danger in that with others involved…get general approval
from all first!
Recommended Recourses - You would get many experts
to tell of recommended resources for subjects of your
business and technical nformation product in exchange for
free publicity. For example, web sites that accept marketing
article submissions. You could ask the web site’s owner if
you could have permission to list their web site in your
information. See if they would...